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Sparq

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Vector Security

VECTOR SECURITY

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Performance Marketing

Vector Security serves over 400,000 residential and commercial customers in North America and Puerto Rico, providing intelligent security solutions tailored to fit their customers' needs.

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Implementing a strategic online marketing approach to attract and convert new customers required holistic performance marketing initiatives to reach customers where and when they are in their journey.

Project Information

The Ask 
Develop and implement high converting performance marketing efforts to reach new customers and grow awareness.

 Project Information 
By adopting a strategic performance marketing approach, Sparq has helped Vector Security successfully increase conversions, reduce acquisition costs, and achieve a stronger market presence. Through continuous optimizations, data driven decisions, and A/B testing, Vector continues to see high performance.

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 Branding & Design
Performance Marketing
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Our team A/B tested unique messaging and visuals to test the performance of the conversion ads that were being run against multiple market segments.

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